Creative iMedia
Our Creative iMedia curriculum is focused on the Cambridge Nationals vocational qualification. The intent is to give learners the opportunity to step away from passively consuming media, and to provide them with the opportunity to develop the creative production skills and flexibility they might need in the future to generate a wide range, successful and engaging media product of their own.
In Year 10, learners study the requirements for R093: Creative iMedia in the media industry, following TA1, 2 & 3 in close sequential order. ‘Do now’, rapid recall and random recall tasks are used as a means to retain knowledge. Exam style questions and practical tasks are used to apply their knowledge, and to check understanding. Some of this work acts as a foundation for the first NEA R094: Visual identity and digital graphics, a piece of teacher assessed coursework which begins in June of Y10 and is completed in the autumn term of Y11.
As pupils move into Year 11, learners complete R094, and then begin the learning required for the popular and complex NEA R096: Animation with audio. Learners expand on their already extensive knowledge of Photoshop to discover the software’s animation and sound potential, for this second piece of coursework, generally an animated advert with music, dialogue and sound effects. We then revisit R093: Creative iMedia in the media industry and complete TA4: Distribution considerations.
As pupils move into key stage 5, the study a BTEC in Media Film and TV production. The aim is to develop technical knowledge and skills, learning through vocational contexts and in doing so ensure students are work ready for this sector or ready to progress on to further education. The knowledge and skills will be built up in the context of film production: Pre-production, Production and Post- production techniques. The aim is to show students the value of learning skills, knowledge and vocational attributes in all areas of film making.
The curriculum enables students to explore and discover a wide range of different filming techniques, and to produce different TV and film productions from a range of scenarios. Students will take over the part of a director in all of the units that they cover, working through all of the different stages of production.
Students will have the opportunity to plan their own original ideas, using the storyboard, scripts and designs, along with finding suitable filming locations. Students then take over as director, planning the shooting schedule and filming the content for their production. Once filming is complete students then edit the raw footage using industry standard software to create their final production.
Throughout the curriculum, they will be exposed to film production, single camera production, animations, stop motion animation and elements of photography. This gives students a wide range of skills that can then be applied to real life situations in industry.